Music: Where The Hell Is It
Heading To (Twenty Years After)?
An anniversary
essay
Introductory
note for those who expected more reviews and got this instead: Please do not worry, more
reviews will be coming pretty soon. This essay took me about a month to write
and, to a certain degree, explains why the reviewing conveyer has slowed down
to a temporary standstill. Among other things, I needed to get this out of the
system before I go any further, because certain ideas work better in the
context of a systemic explanation, rather than being chaotically spread across
a hundred different texts. Your thoughts, objections, additions are very
welcome here as comments, although I would kindly ask to refrain from on-the-spot
emotional outbursts and read the entire text carefully if you want a discussion
— keeping in mind that none of the ideas, complaints, or generalizations herein
are intended to be individually offensive or derisive.
Prelude: A Slice Of Personal
History
ʽThere must be
some way out of hereʼ,
Said the joker
to the thief.
As hard as I myself find it to believe... it was twenty years ago today,
not a day less, that a certain young (and, frankly, quite inexperienced) music
reviewer had decided to take on the world (or, at least, the particularly inquisitive
part of the Internet) and lay down his general perspective on the evolution and
then-current state of popular music — flatly, but ambitiously, entitled «
Music: Where The Hell Is It
Heading To Today?» As you can still see from the dusty comments, the essay
provoked a small, but fairly strong outburst of criticism; much of it was well-deserved
at the time (admittedly, the author was but 23 years old and had about one year
of Internet writing experience), but some of the remarks, more likely, just reflected
different mindsets and angles of view — or could be ascribed to an involuntary
noble retort of optimism against the authorʼs crude pessimism.
Today, I shudder at the thought of even reopening that web page, much
less rereading its contents or rewriting its shortcomings — but not because I
no longer sympathize with its main points; rather, I just cringe at the obviously
naïve and at the same time pretentious ways in which they were stated (a flaw
that the essay, of course, shared with all my early reviews, arguably
forgivable for a beginner, though that is for the readers to decide). A lot of
things happened since then — I have opened my eyes and ears to a lot of new
influences; have expanded, shut down, reopened, shut down again, rethought,
restructured, acquired new enthusiasm for and got bored with my review site /
blog; most importantly, like many of us, lived through the end of one era and
the stabilization of another. So much has happened in the meantime that it
almost seems now a matter of honor to try and revisit that early frame of mind,
reassess it, and restate the early, shaky, naïvely arrogant points in light of
all the experience accumulated in between 1999 and 2019 — so they could at
least cease to be naïve (and just go on being arrogant).
Arguably the single most important thing about that experience is how
the rapid evolution of the Internet has solved the issue of availability of stuff. In 1999, since I
never listened to the radio out of stubborn principle, my main source for new
music was, of course, shopping for CDs — not an easy task for a young
researcher with a limited income, fully dependent on the cheap pirate market of
the intellectually curious, but financially hungry city of Moscow. Being far
more interested in spending money on something like David Bowieʼs Heroes than Radioheadʼs OK Computer (or, even more shamefully,
on something like Genesisʼ Abacab
than Portisheadʼs Dummy — just to
give you a brief example of how it worked back then), it is more than fair to
say that I had a fairly skewed picture of whatever was going on in the musical
world in the mid-to-late Nineties. The same problem, I imagine, existed for
most of us at the time — unless your professional life revolved around music, you
were either a live-in-the-present or a live-in-the-past kind of person, and the
two of you had a hard time finding common language, largely because you lacked
the resources to buy a good textbook for the other personʼs one.
With the advent of MP3s, broadband, file sharing, YouTube, and, finally,
streaming, the issue of availability is no longer an issue. You may not know
everything, but unless you are wilfully embracing a life of digital seclusion,
today you have the ability to know anything you wish to know in a matter of
seconds. You can make a blitz-playlist and journey from the Renaissance to the
21st century, from one end of the world to the other, from the most popular to
the most obscure creations of any genre whenever you have a bunch of free time
(and no matter how much we like to complain about it, we do have more free time now than we used to). This is cool — this is
a great opportunity for equality, an exciting invitation for everyone to become
an instantaneous expert in anything. This opportunity does come at a certain
price, of course, on which I shall comment later — but for now, let us be happy
and just concentrate on its good sides.
I first closed up shop around 2005, I think, then once again around
2007; it was a very difficult time for me, with lots of new responsibilities in
my regular life, and keeping up with a regular schedule of musical reviews was
getting harder and harder — furthermore, I felt that I got stuck in a rut, and
that, instead of improving, my writing was deteriorating. It was time to take a
break, rethink some strategies, refresh the brain by listening to music just to
enjoy it rather than dissect it, and hope for the future to bring along some changes.
In 2009, as I navigated reasonably well through the personal crisis,
somewhat improved my personal career and financial standing, I decided that,
perhaps, it was time to try and make a brand new start in the music writing
sphere as well — and by "brand new start" I really meant it, since an attempt to re-read and improve some of my
early texts quickly made me realize that they should better be shelved as
historical curios. The idea was that I should go over everything one more time
— but now, in this new era of total availability, I had the opportunity, nay,
thought I, a duty to put it all into
a larger, much more complete and informative perspective. I shall try to be as
democratic and open-minded about it as possible, thought I. I shall attempt to
enjoy, analyze, understand, and cover epochs and genres that I gave very little
thought before — and in order to correct or justify or maybe even completely
rethink my attitudes towards modern music, I shall listen to all kinds of stuff
that is being produced today, as long as it claims to have at least a little
bit of artistic and intellectual merit. Furthermore, said I, in order to be as
unbiased as possible, I shall review all these people in alphabetic order —
this way, even if takes me a long long time to get through my A-B-Cʼs, I shall
have a reasonably representative slice of everything. (After all, it is hard to
imagine all the good bands intentionally gravitating towards the beginning of
the alphabet in order to get on the good side of an obsessive reviewer who just
might come up with this ridiculous
idea some day or other).
It was a good goal, and I felt inspired — it was obvious from the start
that this would be a project that could never come to an end within one
lifetime, but Iʼm always a sucker for such projects... modest goals are for
efficient wimps, ambitious goals are for noble losers. A restart! A reboot! A
chance to atone for all the past sins and, with luck, to accumulate a heap of
new, juicier, far more sophisticated ones. Except for the fact that I still had
no idea whatsoever of how to write about hip hop, I was ready to tackle
everything from pre-war urban blues to glitch electronica. Most importantly,
with the triumph of Total Availability, I could finally test my earlier
pessimistic conclusions on the fate of popular music — letting go of musty
biases and making at least a modest bet on the potential of the new millennium.
Giving all the different ages of pop a more or less equal chance seemed like
the right way to go.
For a while, things went down smoothly, and I actually liked the
obsessive "alphabetic principle" because it gave me a chance — an
obligatory duty, in fact — to catch up on relatively obscure, but worthwhile
artists, all the hundred-year way from the urban blues of Alberta Hunter to the
math-rock of Adebisi Shank, and it also liberated me from rigged weighing
scales: clearly, it is much easier to make a grand case for old-time music when
your left cup is exclusively reserved for the likes of the Beatles, the Stones,
and Bob Dylan while your right cup contains everything that the latest fads and
trends, no matter how corny or generic, have to offer the consumer. And I
really enjoyed catching up on many of the developments that originally passed
me by while I was too busy savoring the past catalogs of Rick Wakeman, Kate
Bush, and Iron Maiden. Andrew Bird, Animal Collective, Arcade Fire, Bat For
Lashes, Beach House, Beirut, Black Keys, Black Mountain, Broadcast,
Chairlift... these are just a few names out of many that provided me with hours
of genuine joy, or intellectual stimulation, or both.
One odd thing that I quickly noticed was that, regardless of the change
in strategy, my new reviews for old school artists still tended to attract far
more attention than my reviews of 21st century artists, even regardless of
their overall popularity or critical importance. Refreshed assessments of the
Beatles, Beach Boys, or Black Sabbath catalogs yielded hundreds of views and
quite a bit of comments; new reviews of any of the artists listed above, with
very few exceptions, yielded dozens of views and very few occasional comments. At
first, I did not pay much attention to this, ascribing this peculiarity to the
fact that most of the readers, in all likelihood, were from my old fanbase, and
that old fanbase had no obligations at all to accept my strategic deviations.
"George only writes well about The Beatles, and has no idea of whatʼs been
going on since 1975 ", that sort of thinking. Well — okay, maybe I deserved
this, maybe I had just painted myself way too much into one corner to have any
right to expect that anybody would ever care about what I could say about Aphex
Twin, let alone Boards Of Canada. Iʼll just mosey along with the flow and hope
that time will heal some of the wounds... for now.
As time went by, however, worse things began happening. I had reviewed a
fairly large number of aspiring young artists who came into the public eye in
the early or mid 2000s, and since many of them were obviously not going away
any time soon, every now and then I had to catch up by reviewing their latest
releases — 2012, 2013, 2014... all the way to the end of the centuryʼs second
decade. It was then that I began to notice the problem: for many, if not most, of these artists it was hard for me to put their latest
record in context because... I did not
remember the first thing about what any of their previous albums sounded like.
Seriously, I found myself scratching my head, going back to my first reviews of
their records — including those that were, quite often, written about with
fondness and respect and highly rated — and realizing that, at best, I only
have a vague, abstract idea of what that music sounded like. Even a quick
re-listen to select sound clips did not always help: it was as if my memory
cells were rejecting this music altogether, throwing it out without much
ceremony.
There were exceptions: Arcade Fireʼs Funeral had become rigorously engraved in my memory (clearly
becoming my favorite album of the decade and one of my favorite albums of all
time), and so were a few tunes from Animal Collective, and from Broadcast,
and... well, it is useless to concentrate on particularities at this moment,
but the important thing is that they were exceptions,
and that was precisely what worried me. It is one thing if you are explicitly
dealing with memory overload: your mind, densely saturated with past
experiences, simply refuses to soak in any more long-term memories because
there is no space for them in your aging brain. But that theory came crashing
down precisely because the mind did make exceptions for the likes of Win Butler
and Trish Keenan. Moreover, going back into the past, the "alphabetic
principle" had allowed me to build up some new old favorites that I had
previously ignored, and these seemed rather evenly distributed across most of
the decades of the 20th century — from Blind Lemon Jefferson to Al Stewart to
the B-52s to Luke Hainesʼ Auteurs and Black Box Recorder.
Yet another realization that eventually struck me as I was browsing
through the relatively large list of 21st century artists, and found reliable
statistic confirmation, is how many of those people were essentially one-shot
wonders — so very often releasing a first album that was really, really fresh
and exciting, and then retreading farther and farther into self-repetition and
predictable mediocrity with each subsequent release. Even my beloved Arcade
Fire did not escape that fate: as far as I am concerned, they never topped the
consistency, energy, and maniacal inspiration of Funeral (and as of 2019, it is fruitless to expect that they ever
will — fifteen years is already twice as long as the Beatles had existed as a
creative force). To the best of my memory, this was definitely not the case
even with a decade as recent as the Nineties, when you still had artists like
Radiohead or Björk expanding their vision or even radically redefining
themselves with each new record. Now, on the other hand, it seemed that artists
were praised for and expected to just keep on being themselves for as long as
possible — I mean, regardless of which Beach House album you personally
consider to be your favorite, it is useless to deny that in the grand scheme of
things, they all sound very much the
same, and are only distinguished by nuances that have as much subtlety as nuances
on any given AC/DC album. (On the other hand, it may at least be argued that it took Beach House a few tries to arrive
at the peak of their consistency — if you agree with me that Teen Dream is probably their peak — the
absolute majority of their peers just blows the entire wad first time around).
And thus it was that step by step, inch by inch, this good will credit
provided to me by the good fairy of Total Availability found itself dissipated.
Perversely, the more I tried to immerse myself in the active goings-on of 21st
century pop culture, the more I became attracted to the music of the Nineties
and even the Eighties — decades that I used to altogether despise while living
through them. All of those twenty years, set against the experience of the most
recent twenty years, now seemed like an endless, unpredictable, and often
daring and provoking period of pushing forward boundaries and defying
expectations; no, still nowhere near as jaw-dropping when you think of the many
wonders of something like 1967, but nevertheless a period when people were
still actively busy creating different
formulae rather than simply following
them. It just so happened that back in those days, I did not like these formulae — first and
foremost, because of the triumph of electronic means of production over
"real" instruments — but this time, it was no longer just a matter of
personal subjective preference. On the contrary: I found that many of the 21st
century albums that I honestly, sincerely liked
upon the first few listens (and, accordingly, reviewed quite positively) made a
quick and total retreat from my memory as soon as the review was finalized —
while quite a few records from the Eighties and Nineties that I had scorned in
writing were actually alive and thrashing within those memory cell walls,
sometimes asking to be extracted and reevaluated from a new angle.
In the end, I panicked. Here are two new albums by Black Lips and
Blitzen Trapper, and I know for sure, goddammit, that I confessed to liking
both of these bands — I gave some of their records a thumbs up, didnʼt I? I
certainly did. But here are these new albums, and my obsessive code of honor
demands that I write about them, yet I cannot write about them without putting
them in the overall context of their careers... except I do not remember the
tiniest smidgeon of information about them, do not feel the slightest tinge of
emotion when stupidly glancing at the track listings of their allegedly very
best albums. Is it just because my brain is going bananas? But if it is, why do
I still remember, so clearly and distinctly, Adeleʼs 21, or Andrew Birdʼs Swimming
Hour — a small handful of records released in approximately the same time
period? Surely it is not because they are more "old-fashioned" than
Blitzen Trapper... in any case, "old-fashioned" hardly ever matters
to me: I mean, it is hard to find more "old-fashioned" bands these
days than the Avett Brothers or Band Of Horses, but they have the same problem
— good guys, good music, worth some friendly reviews, and then... out of sight,
out of mind.
Problem set; now, before we move on to the properly analytical part, it
may be worth it to include some external observations. One informational web
resource that I have always held, and still continue to hold in high esteem is
RateYourMusic — an opinion aggregator that is more or less equidistant from
"professional critical consensus" (which, as a rule, will put Bono and
Bruce Springsteen at the top if youʼre over 40, and Drake and Rihanna if youʼre
under) and "full-on democracy" (which, like every true democracy,
eventually turns into an empire — our current one seems to be ruled by Empress
Taylor and Emperor Ed). RYM, on the other hand, from its early inception and up
until now was largely dominated by a community of genuine music lovers, whose
tastes can, of course, still be manipulated by the force of trends and
fashions, but are, nevertheless, more likely to be formed by independent
experience (as is clearly seen from the large numbers of thoughtful and
non-formulaic reviews found therein). With the occasional oddball exception
(such as the rather surprising abundance of heavy metal fans who often seem to
regard RYM as their personal playground), I tend to view RYM as a platform that
reflects the average consensus of people who do give a damn about music as art,
rather than music as a source for making a living or just a casual soundtrack
for daily chores.
Consequently, the following observations about RYMʼs Top 10 (or Top 15,
or Top 20, no matter) lists for recent years, really going all the way back to
approximately the mid- or late-2000s, may
actually be meaningful and deserve at least to be taken into consideration.
1) Very few acts tend to have
their output successfully recognized year after year after year. Other than
just a handful of mainstays like Kendrick Lamar (see below on hip-hop), artists
from this yearʼs Top 10 are not highly likely to be featured in the previous or
in the next yearʼs top spots. Interestingly, artists that made a name for
themselves in the early-to-mid 2000ʼs, like Arcade Fire or Beach House or
Sufjan Stevens, have a higher chance of recognition in the 2010s than artists
that first emerged in the late 2000s to early 2010s (like Janelle Monáe, whose
2010 debut even I recognize as a modern masterpiece, but who has since gone
down like a torpedo according to the overall RYM consensus).
2) Very few albums from those
Top 10ʼs make it into the general all-time chart. As of this moment, for
instance (August 2019), the RYM Top 100 includes only 12 records that are
younger than 2000, of which, it is important to note, half are hip-hop (Kanye
Westʼs My Beautiful Dark Twisted Fantasy
and The College Dropout, Kendrick
Lamarʼs To Pimp A Butterfly and Good Kid, Madvillainʼs Madvillainy, Danny Brownʼs Atrocity Exhibition), three are albums
by artists whose reputations were well established before 2001 (Radioheadʼs In Rainbows and Amnesiac, David Bowieʼs Blackstar),
and only three are by pop/rock artists that truly belong to the new millennium
(Arcade Fireʼs Funeral, Sufjan
Stevensʼ Illinois, Interpolʼs Turn On The Bright Lights — though even
here the countdown stops at 2005). It is interesting and telling, by the way, that
the hip-hop surge is a relatively new development: Kanye and Kendrik have been
recognized for a long time, but have only recently been "upgraded" to
the Top 20.
3) Rock veterans from Paul McCartney to U2 almost never appear in these
recent Top 10s, which is a credit to RYM — at the very least, nobody could
accuse the resource of succumbing to the ideology of dinosaurism. However, it is worth noting that every once in a
while, if you modify your search to include archival releases, the Top 10s are
immediately transformed. For example, 2018 will have Bob Dylanʼs Bootleg Series Vol. 14 (essentially an
alternate version of Blood On The Tracks)
as #1; 2011 yields the top spot to the Beach Boysʼ The Smile Sessions; and almost each year in between has at least
one or two spots occupied by something else from the vaults (most often it is
yet another of Bobʼs Bootleg Series,
but not exclusively so).
4) Although I do not have enough persistence to verify this formally, it
does seem to me that the overall numbers of ratings and reviews for top-rated
albums in the last decade (2011 to present) tend to noticeably decrease
compared to previous years. If true, this would confirm the often talked-about
phenomenon of "audience splintering", i.e. people distributed over specific
niches and albums primarily targeted at various interest groups rather than the
musical community in general (if such a "community" could even be
said to exist).
Now it is time to take these roughly objective observations and try to
relate them with my personal experiences — avoiding, if possible, as simplistic
a general interpretation as "see, I told you modern music sucks". The
point that I would rather argue is that modern music — along with, frankly
speaking, many other modern things — is increasingly becoming more disposable than it used to be. Which
may, in a way, be the equivalent of "sucks" to people like myself,
who have always been drawn to things of lasting rather than passing value; but
is definitely not a condemnation on the global level.
The fact that a large percent of music (movies, literature, art in
general, you name it) has always been disposable — just think of all the armies
of forgotten Baroque composers or third-rate Delta bluesmen — has nothing to do
with this point. The only thing that this point argues is that in the past, it
made more sense to think of the hierarchy of musical quality as a pyramid, with a well-defined apex
reserved for the proverbial Bachs / Beethovens / Miles Davises / Beatles /
Björks and their ilk. In the present, I can only really think of music as a
plateau-shaped trapezoid — a pyramid
whose top has been neatly sliced off (or, more accurately, eroded), so that it
no longer appears sharply visible above the oceans of time. In less formalistic
and/or metaphorical terms, this means that the current age produces just as
much, or maybe even more, good music
than any previous one — but significantly less (and I would even argue next to no) great
music. Granted, uttering the words "good" and "great" so
soon may be qualified as poor form, but bear with me for now, and we will
return to this linguistic issue later on.
What are the reasons for such a transition? Paradoxically, just about
all the possible reasons that I can think of have something to do with progress. Regardless of all the troubles
that we suffer on an everyday basis, regardless of the fact that many of us are
depressed and tired and disillusioned in our fellow humans, on the whole it is
hard to lodge formal complaints when we have higher technologies, more advanced
artificial intelligence, more free time on our hands, better access to
intellectual culture, more opportunities for creativity — well, not all of us do, of course, but the overall
statistics are clearly on the progressive side here. And let me be fully clear
about this: I do not intend to lament about this state of things one bit — only
a retrograde moron would. Itʼs just that all good things in life come at a
price, and we, too, must be willing to pay ours; trying to swindle fortune is
at best dishonest, and at worst fatal.
To make matters clearer, let me run through some of the main reasons
why, in my opinion, we have largely been deprived of "great" music,
and show how they are tied to some of our finest progressive achievements.
First, though, an important Disclaimer:
None of the ideas laid out below aspire to being original — many of them are
simple enough to have probably been written about many times by other people,
but since I have not met any sources that would put them all together, I will
simply apologize beforehand for not coming up with bunches of references; this
is, after all, not a scientific paper, just an improvised little essay. If you
know of people who share the exact same point of view on all these matters, let
me know their names and weʼll form our own Lonely Hearts Club or something. For
now, let us get straight to business.
Problem 1: Overload of
Opportunity.
Thereʼs too much
confusion,
I canʼt get no
relief.
Earlier on, I mentioned how the state of "total availability" had
completely changed life for myself — and, feeling quite justified to extrapolate
this, for the whole world. Naturally, this life changed not only for consumers
of cultural "content" (a word that, as we know too well now, Arcade
Fireʼs Win Butler hates so much, for respectable reasons), but for its creators
as well. With many more people these days having the time and resources to
create and, even more importantly, to publish their creativity, the amount of
new music produced each month is, I
would dare say, comparable to the entire amount of music produced within a decade as late as 30–40 years ago.
(Alas, no statistics, but judging by how quickly the "best-of-2019"
list on RYM is filling up barely 1–2 months into the year, I am pretty sure I
am not far off).
This phenomenon, of course, has been noticed and discussed many times, with
the evaluative conclusion being either pessimistic ("who really needs that
much music?") or optimistic ("so many new opportunities are opening
up for talented people who were previously deprived of them!"). Stuck in
between these two extremes, I want to put forward a vague, but reasonable
hypothesis that I would summarize as A
Dissipation Of Genius. Very crudely speaking, it would suggest that at any
given time, there is only a limited amount of abstract potential
"greatness" hanging out there in the air, waiting to be activated —
and subsequently, the more people are trying to snatch it out in the air, the
less they get individually. Imagine a certain amount of chicken feed being
distributed for 20 chickens — and then the exact same amount for 200 chickens. You
can pride yourself on your increased population, but just how much meat are you
going to get off each new chicken bone?
Obviously, this argument falls flat on its face if we object that
"musical greatness" is not hanging in the air, waiting to be captured
(though I might remark that this is precisely
the way in which quite a few musical geniuses had tried to explain their
successes), but is only dependent on whatever is contained within each and every one of us: all of us are wonderfully unique,
fully self-sufficient human beings, equally capable of magnificent
breakthroughs regardless of any cultural, spatial, or chronological
circumstances. This would be an extremely attractive, optimistic, seductively
idealistic point of view — which, as far as I know, founds no support
whatsoever. "Dissipation of genius" is clearly the status quo in
modern science, for instance, where Einstein-type personalities are no longer
possible for thoroughly objective reasons, and I do not really see why the
situation should be any different in arts; just because Art deals with
imaginary worlds rather than the real one does not mean that huge competition
for building up and enlivening these imaginary worlds should not result in a
certain "pettification" of their innumerable variants.
The main problem here is that these days, even if the musical world
receives a new artist whose musical ear, imagination, creativity,
professionalism, workmanship at the outset are the complete equivalent of a
Brian Wilson or a Stevie Wonder, his/her ability to produce music that would
have the lasting quality of a classic Brian Wilson / Stevie Wonder album would
be handicapped, and not just because of the "Mind Has Its Limits"
factor (see below), but because, first and foremost, music is in the ear of the
listener, and the listener would have a much harder time singling this new
genius out of the immense swarm of competitors — beginning with the simple
technical issue of having to spend way too much time and effort on finding and choosing, and ending with the slightly more complex issue of differentiating. Itʼs like, maybe Win Butler and Regine Chassaigne
are every bit as talented as Lennon/McCartney; but with such an overload of
bands that essentially sound like each other, the distance between Arcade Fire
and, say, Broken Social Scene or British Sea Power or whatever seems nowhere
near as critical as the distance between the Beatles and, say, the Hollies — so
there is always this temptation to lump them all together and say "oh,
yeah, Arcade Fire is a good example of 21st century arena-indie-rock, if you
like this band you will also like BSS and BSP and .... and ....", or,
conversely, "oh yeah, Arcade Fire? same old tired arena-indie-rock shit as
BSS and BSP and ... and ... only a person with very boring and formulaic tastes could like all these bands".
On a more formal and more easily understandable note, of course, it has
been noted many times that increase in the number of artists inevitably leads
to the rise of specialization and niche-based activity — as a rule, creative
artists (I am not speaking here of global market marionettes, they will be
covered under "Corporate Calculation") are not even trying to appeal
to large cross-sections of the population, instead conveniently choosing a
certain sub-genre, anything from "dream-pop" to "doom
metal", and sticking to it for as long as they are at least able to make a
living from their small, but loyally supportive fanbase. This is the easiest
explanation for the abovementioned "first album rules, everything after
feels decidedly inferior" syndrome: if your appetite demands certain
degrees of variety and freshness, rather than "more of the same",
this narrow specialization will probably worry and depress you in the same way
that it depresses me. (Personally, I have never been able to understand the
"more of the same" ideology — if I have one great album in a certain
genre and 10 inferior imitations, Iʼd get far more relistening to the great
album 10 times than spending these 10 half-hours on inferior experiences).
That said, I can find examples of artists from the past whose albums all
"sounded the same", yet still showed a clear trajectory of
improvement — AC/DC 1974–1980 and ABBA 1973–77 are two prime examples (post-77
ABBA are distinctly different because of their transition to disco and
electropop). Similar examples from the 2000s / 2010s are much harder to come
by; the very conception of "artistic growth", where you start out as
an aspiring, derivative, but promising disciple and gradually evolve into an
artistic giant, has been discarded in favor of the opposite approach —
"you have no chance of making it unless your very first statement blows
everybody away". Which is only too natural in a situation of miriads of
competing opportunities — you do have
the same chance as everybody else... but, honestly, this chance is the only one
you get. Yes, exceptions exist (in fact, the very small handful of modern
artists who, in my opinion, still deserve the title of "great", as a
rule, reach their peak after a few tries), but on the whole, the modern world
is more keen on following the model of Dire Straits than the Beatles.
In practical terms, say you have just reached the end of 2018 or 2019
and suddenly discovered that you havenʼt heard any new music this year — not
because youʼre a particularly grumpy conservative boomer, just, you know, too
busy with stuff and other things. So what do you do? Well, you might go to your
favorite musical community and say "hey guys, Iʼve missed out, can you
give me your Top 10s for this year so I can have a clue about whatʼs going
on?" What will happen in the next few hours is that you will be flooded
with individual Top 10s that have very
little in common — forcing you to either commit to hours upon hours upon hours,
or, much more likely, embark on a streaming or youtubian journey of briefly
sampling everything so that you can (and will) eventually settle on those few
things that match your pre-established tastes, rather than successfully develop
any new ones. In other words, the Overload of Opportunity has a very high
chance of leaving you locked inside whatever framework you already had — the
more choice you are given, the more likely you are to just stick to the tried
and true, out of elementary frustration. It certainly helps if you are young
and unburdened with any pre-packed baggage, but it does not make your
experience any less messy.
Bottomline: there is such a
thing as "too much choice" — something you will probably disagree
with me upon if you yourself happen to be a Young Creator (because what Young
Creator would ever admit that whatever he/she is creating may not necessarily
be a good thing?), but probably more likely to agree with if you are an
Experienced Consumer. There is also
such a thing as "lasting artistic value" — one convenient way to
justify the relative lack of great albums today is to declare
"greatness" a completely arbitrary social construct, typically pushed
upon us by elitist boomer critics for their personal gain... but personally, I
prefer to uphold a more respectful attitude towards humanity rather than promote
a conspiracy theory about how the only reason why Sgt. Pepper and Dark Side Of
The Moon still receive their top billings is the corroding, zombiefying
influence of a bunch of white-haired Rolling
Stone types on the people at large — even intelligent people. Nope; some
things are simply built to last, and the majority of records produced over the
past 20 years are not any of these things.
If you generally agree with this point, you might still ask, "well,
yes, there is a tremendous lot of good music produced today and practically no
great music; why exactly is this a bad
thing?" Here I would stress that it is certainly not bad per se; in fact, if thatʼs the way it is, it is probably part
of the natural order of things, and hardly a better reason to become depressed
than, for instance, waves upon waves of political shit that surround us on all
sides. But it can become bad — or, at
least, potentially harmful — in a fairly typical situation where people, driven
by the natural curiosity to explore first and foremost what is going on in the
present rather than focus on the past, take this trapezoid model, rather than
the pyramid one, as the default
setting. Contrary to what certain new-fangled post-modern schools of thought
tell us, hierarchical structures of artistic achievements in which Shakespeare
carries more value than Claire McCarthy (and perhaps, sacrilegious as it may
seem to some, even more than Tom Stoppard) and the Beatles carry more value
than Carly Rae Jepsen have their use even today. We need our Einsteins, our
Orson Wellses, and our Hemingways — we can certainly cope with the fact that
the world has restructured itself in such a way that it is almost no longer
capable of producing them, but it would be inexcusable, in my opinion, to
forget — and criminal to deny — that at certain points in time, it used to have
that capacity.
Problem 2: Corporate Calculation.
Businessmen they
drink my wine,
Ploughmen till
my earth.
From the discussion on how social justice and increased opportunity have
contributed to devaluing artistic "content", let us now turn to the
discussion on how the same devaluation was assisted by progress in the spheres
of technology, sociology, market research, and anything that has to do with
improving the financial / popular status of both the artist and the industry
behind the artist. This is a subject where left-leaning, liberal-minded people
might find more common ground with me than on the previous point — though, in
all honesty, I have also read quite a bit of conservative thinkers complaining
about the exact same thing.
We music lovers have literally been raised on all sorts of educational
stories about tough battles between Commercial Greed and Artistic Interests
that are as old as the musical industry itself, and, in fact, go all the way
back to the ages of traveling minstrels and court composers. From this point of
view, there is nothing new under the sun here: the art of balancing between
saying what you want to say and
saying what others want you to say is
essentially the same now as it was 20, 30, 50, 100 years ago. Yet there have
also been certain new developments, I fear, which may have stifled true
creativity in ways that were only vaguely hinted at in the past century.
The first thing that needs to be said is that some time ago, the
much-maligned record industry wasnʼt all
bad. Yes, we are well familiar with countless stories of artists being swindled
out of their money; of stupid and harmful "commercial" decisions
undermining the integrity of the finished product (wrong album covers, wrong
track listings, poor choices for singles, misleading marketing strategies); of
blackmailing strategies that pushed artists to sacrifice their identity in
favor of endorsing the latest commercial fads. We do, however, have plenty of
examples of industry bosses, including relatively big ones, who were clearly
driven by other factors as well. All of them had to make money, but some were
also willing to take occasional (or systematic) risks — and this is why,
despite all the justified criticism, we also have plenty of good things to say
about such people as Ahmet Ertegun, David Geffen, Jac Holzman, and many others.
At the very least, we remember them as outstanding individuals who could often
make erroneous or egotistic decisions, but could not be directly accused of not
loving or not understanding music and not wanting it to develop and progress in
any way possible. And that is even without mentioning the talent scouts — from
John Hammond to Gary Gersh, we once had a small army of talented people whose
line of work actually involved finding people with musical talent (and,
sometimes, ensuring that their talents would be allowed to evolve without too
much tampering).
While I cannot vouch for certain that todayʼs record industry has been completely deprived of people of vision,
it is somewhat telling that I intuitively view it as having become completely depersonalized — more of a well-oiled
algorithmic system in which individual opinion, taste, and strategy no longer
matter at all. How many talent scouts or industry bosses do we even know by
name, and how many of them have been known to willingly take risks and
experiment? The very size of the labels — with the majority of commercial
brands now united as The Big Three — implies that individual responsibility has
been reduced to negligible proportions. Marketology is now dominated by rapidly
advancing statistic algorithms; very soon, big data-based machine learning will
be generating optimal strategies that will be followed to the letter since they
are strictly-scientifically aimed at maximizing profits at the expense of
population majority. "Risk taking" is no longer an option — not
because the major labels can no longer afford risks (they most certainly can),
but because they no longer believe in
taking risks — which may both have to do with "The Mind Has Its
Limits" (see below) and also with the perceived uselessness of this
strategy: why entrust something to the clearly fallible hunches of the
individual mind when you have perfectly viable recipes generated by rigorous
analyses of tons of data?
Naturally, in this situation it would probably make more sense than
anytime before to put oneʼs trust in the small communities — little indie
labels whose purpose has always been stated as putting art before money (at
least big money). Even those of us who have not lived through that time, or,
like me, spent it behind the Iron Curtain where the situation was altogether
drastically different, can easily read up on the emergence of a sharp line
between the major commercial labels and the small independent enterprises that
began to take shape around the New Wave era and became particularly flashing in
the Eighties — back when the "masses" were happy enough listening to
Bon Jovi and Asia and Kim Wilde, whereas the "culturally refined"
people (mostly college students, of course) could find solace in the indie
underground and college rock radio and Sonic Youth and whoever was still
interested in keeping music socially and artistically relevant, progressive,
and at least vaguely "dangerous". Even after the much-mythologized
event of how "Nirvana sold the underground out", the distinction
between mainstream and indie persisted well into the Nineties
and the early 2000s: I remember distinctly and perfectly well how each of my
"modern music sucks!" invocations on the early Internet was
immediately repudiated by a dozen remarks of the "nah, youʼre just not
listening to the good stuff! you have
to be on the active lookout for the good stuff!" variety. And to a large
extent, it was true — I could complain about the Backstreet Boys or Mary J.
Blige, and people would counterattack this with MP3 gifts of the Flaming Lips
or Wilco, and it made me shut up for a while.
I do not know precisely when and how it happened — apparently, grumble
grumble, some of the representatives of our cuddly Generation Z may be to blame
— but somewhere along the line, the very concept of indie as something radically good and exciting, as opposed to the
stupid, boring, and predictable mainstream
has completely lost its sheen. And it goes way, way deeper than the trivialization and cheapening of the term alternative that already took place a
couple of decades ago. Back when alternative
rock, evolving out of the cradle of college rock and grunge, began to feel
like alternatively commercialized rock,
losing its grit and ultimately turning into bland monstrosities like
Nickelback, people still found the strength to reject it in favor of something
fresh and different — dream-pop, electronica, hip-hop, you name it. It seemed
as if the opposition between "commercial crap" and "genuine
art" would still be able to survive, even if it had to be at the expense
of bluesy rhythm sections and distorted electric guitars.
The first signs of this alarming nivelation of the difference between
market-approved and market-resistant, the way it seemed to me, appeared around
the late 2000s — about the same time that I once again resurrected my reviewing
schedule — with the nostalgic Eighties boom. I thought there was nothing
inherently wrong with this: after all, the new emerging musicmakers were
precisely the Eighties generation, and they must have been inspired and
energized by the sounds of their childhood much like Paul McCartney had drawn
inspiration from the British music hall ditties of his childhood. It was a
bit alarming that much, if not most, of that nostalgia somehow ended up
centering on the popular sounds of the decade — all of a sudden, synth-pop and
electro-pop were being dusted off as if we suddenly had this consensus that the
Eightiesʼ greatest musical achievement was getting people to do stupid
futuristic dancing. (Rude hint: it wasnʼt). But then again, said I, British
music hall circa 1950 wasnʼt exactly the epitome of musical progress, either:
we all grow up with what we hear on the radio (well, used to grow up), so if you happen to be subconsciously motivated
by mullets, fishnet gloves, and Casios rather than hard-to-generalize
underground attributes, you only have regular human nature to blame for that.
The problem is not that the nostalgic Eighties boom happened, and not
even that it somehow refuses to end (even if itʼs long past its bedtime, and I
am not yet seeing distinct signs of Nineties nostalgia replacing it). The
problem is that the popular, critical, "institutional" acceptance for
Eightiesʼ mainstream has somehow mutated into the same kind of acceptance for
many other, if not all, forms of popular music that had earlier been deemed
"uncool". Appreciation — among the young, allegedly
ought-to-be-rebellious music lovers — has risen for everybody from Bing Crosby
to the Carpenters to Barry White, though, interestingly enough, this sudden
affection for middle-of-the-road artists has largely evaded arena-rockers: Hall
& Oates may be easily granted immigration visas into the consciences of
todayʼs youth, but Foghat and Black Oak Arkansas are about as welcome there as
a destitute Mexican in Trumpʼs America. This latter is also a part of the
accompanying trend where quintessentially "rock" music loses its
cool, partly because bands like Nickelback did so much to uphold the genreʼs reputation, but partly because
"rock" is so often associated by millenials and Gen-Z-ers with their
boomer (grand)parents and, therefore, has to be rebelled against according to
natural law of generations.
Itʼs all fine and dandy, youʼll say, but where does corporate
calculation actually enter into this? Well, arguably the worst consequence of
modern generationsʼ (note that I am talking about the best representatives of these generations — smart, active,
musically curious people) readiness to embrace the kind of music that their
parents typically scorned is that indie and corporate music-makers have, to a
large part, become indistinguishable from one another, to the point that the
old opposition no longer has the same viability in 2019 as it had fifteen years
ago. Because if you are young and
smart and if you want to listen to
music that will piss off your old and allegedly not-so-smart parents and if it is pretty much the same music that
corporate culture was pushing upon the world thirty, fourty, fifty years ago...
hey, happy times!
A particularly painful example, in my mind, is what happened to Adele. I
really liked 19 when it came out
and, while it wasnʼt absolutely-totally great, it seemed like a reasonably
fresh and independent take on the female singer-songwriting persona. I loved 21 when it came out — here was actually one of those cases where
the second album blew the first one out of the water because it improved on
each of its aspects — catchier songwriting, more epic feeling, better mastery
of diverse styles, and strong self-confidence stopping well short of annoying
narcissism. Once 21 (deservedly)
became a mega-hit, however, the industry caught up with Adele, and in between
2011 and 2015 she became part of the system: a veritable army of producers, external
songwriters, and imagemakers spinning all the necessary wheels to ensure that
the ball keep on rolling. (Just for the record, I think that ʽRolling In The
Deepʼ is a great song and ʽHelloʼ is a piece of glossy shit, so that we should
know where we all stand; for the same record, I can still remember most of 21 by heart, whereas 25 is completely gone from my heart and
mind).
Is this a typical story? Of course — "selling out" is a classic
term that we have always used, and continue to use for, say, the likes of Eric
Clapton, or Aerosmith, or all those progressive rock bands in the 1980s. The
difference is that, to the best of my knowledge, nobody ever describes the difference between 21 and 25 as
"selling out". In fact, nobody ever describes anything any longer as "selling out"; the term has
officially been retired, because it implies the existence of an invisible, but
actual wall between two different musical camps, which is no longer there.
Imagine, uh, letʼs say, Olivia Newton-John doing an album with, uh, The Clash
circa 1978. Impossible, right? Now skip right ahead to 2015 and we find (former)
indie darlings Flaming Lips doing an album with Miley Cyrus, literally one of
the symbols of corporate commercialism. Nobody is batting an eye (well,
actually, the album was so crappy that everybody had to bat an eye, but the very fact of such a collaboration hardly
raised any outcries — because how dares anyone but the most elitist prick in
the world say that a teen pop queen / sleazy shock diva is somehow
"inferior" to one of the most inventive and daring art rock bands of
the past three decades?).
Importantly, I am not saying that commercially-oriented,
market-calculated music is incapable of having artistic value.
"Daring", "experimental", "challenging",
"rebellious" music has always lived side by side with
"safe", "conservative", "traditional" music — in
fact, the former owes the latter its existence, since nothing can be called
"daring" unless you have a proper comparison basis. There is nothing
inherently wrong with liking Olivia Newton-John (to whom I myself am quite
sympathetic), or even with liking Miley Cyrus (who I couldnʼt care less about).
There may, however, be something wrong about failing to, or intentionally
refusing to admit some kind of border between these types of music. And there
is everything wrong with mistaking
one of these types for the other, which is exactly what modern corporate
culture has been trying to get us to do — as far as I can tell from numerous
debates with my younger friends, with a far greater degree of success in the
last 15 years than in any previous period in its history.
The thing is, corporate industry is anything but stupid; it simply took
it about fifty years to properly learn how to bottle and sell
"rebellion" and "empowerment" to the masses. What used to
be, fifty or forty years ago, the playground of cynical, but witty and (at
least) psychologically interesting individuals like Andrew Loog Oldham and
Malcolm McLaren, has turned into a giant, multi-billion-dollar industry of
imagemaking that swallows literally everything
in its path, artists and listeners alike, so that they do not even realize that
they have been living in the belly of the proverbial whale for years now. Itʼs
like the famous Pepsi commercial with Britney, Beyoncé, and Pink — see it still
hanging on Youtube and all the people in the comments admiring how it promotes
girl power and arguing about who is the hottest of the three... in the end,
though, what it really all boils down
to is that the Pepsi people want you to buy more Pepsi. (Granted, Cokeʼs ʽIʼd
Like To Teach The World To Singʼ wasnʼt much better, but in 1971, they had to
assemble a special one-time band to sing it — and who really remembers The
Hillside Singers today?).
A long-running gag in my Only Solitaire group is my unabated hatred for
Taylor Swift; clearly, though, I do not hate Taylor Swift for being a boring
songwriter, and I certainly do not hate Taylor Swift as an actual person (as
long as she does not murder any of her ex-boyfriends, which could be a good
publicity stunt). All my negative energy towards Taylor Swift (and the like) as
a cultural phenomenon revolves around the strong combination of calculation and cheapness of the image that she — or her imagemakers, or her
marketologists, or, most likely, all of them working as a single team — is
projecting. But no, wait, scratch that. Again, calculated, cheap, insincere
acts are as old as pop culture itself. What is new — and what really gets my goat these days — is just
how many people whom I would normally consider to be intelligent,
discriminating, caring about quality and taste actually go on record confessing
their acceptance of, respect towards and (in extreme cases) admiration for the
likes of Taylor Swift. Usually in one of two possible variants: the
left-leaning / feminist / progressive people admire the lady for doing all the
right things ("Tay-Tay has just openly supported LGBT people in her latest
video, yay, go Tay! share on Twitter!"), while people who care a little
less about politics and issues and a bit more about the music just go
"hey, she writes great catchy songs, whatʼs wrong with that?". Score
one — a big one — for the
corporations. Itʼs clearly been a long, long time since we used to poke fun at
ʽDo They Know Itʼs Christmas?ʼ and its dubious artistic values; now all it
takes for the big guys is to subtly press a few correct buttons, and presto, we
have been taught what real art should look like. And also probably made quite a few bucks for the big guys, in
passing.
That said, Taylor Swift has at least never pretended to be anything but a part of the corporate commercial
culture, be it in her early country days or in her modern electropop diva
guise. But who really did? When I listened to Carly Rae Jepsen and honestly
admitted to not hearing that much
difference between her music and the usual commercial drivel, people told me
"yeah, but the difference is that she is really not a part of the machine
— she is doing all of that on her own, whatever she wants". Well... uh...
maybe so, and we should technically speak of CRJ as an "indie" artist
because... because sheʼd like to think of herself as an indie artist (or
something like that, anyway, I have no idea if she ever uses the term). But all
the formal attributes are there! You have your army of producers, your army of
external songwriters, your synthesized musical arrangements that everybody is using these days, your
lyrical subjects of sentimental alienation that are all the rage everywhere.
How the heck do you tell the difference?
A particularly nasty endorsement of this barrier-breaking approach would
sound as follows: "In the past, we had self-appointed elites — boomer elites, naturally — with allegedly ʽgood tasteʼ,
who usurped the public right to proclaiming what was great ʽartʼ and what was
not, so that subsequent generations were indoctrinated into believing that The
Beatles, or The Doors, or Frank Zappa made great music while Engelbert
Humperdinck and Tony Bennett sang disposable crap. Later, the same elites were responsible for putting down
disco, synth-pop, new school R&B and other perfectly fine genres because,
somehow, things like hardcore punk and Brit-pop and avantgarde and IDM were
considered ʽartistically superiorʼ. The time has come, brothers and sisters, to
eliminate this fake discrepancy, restore justice to unjustly scorned musical
genres and artists, and reject this ʽelitismʼ once and for all. Especially
because it had its roots in racism, sexism, and homophobia all along".
(That last part is sometimes presented as the icing on the cake — only
recently, in all seriousness, I read an article about how the "disco
sucks!" campaign was driven by racism and homophobia all along; I only
hope that subsequent generations will manage to remember that at least the Gibb
brothers were not a bunch of black
gay men. Apparently, some modern know-it-alls find it hard to believe that
back in 1979–80, somebody could actually dislike disco simply because it sucked).
In propagating this absurdist historical revisionism, people are not
simply mistaking black for white: they are unwittingly playing into the hands
of the corporate industry that is manipulating their feelings and making them
feel as if, by "rectifying" the history of art in this way, they are
actually doing some important thing for The Cause. Thus, "rock"
music, which used to be perceived as flying provocative and rebellious colors
by default, is now increasingly viewed as a rudiment of conservative, sexist,
racist forces — who knows, maybe this is the way it is today, but it definitely
was not that way in the sixties or seventies.
"Pop" music, on the contrary, is being promoted as the gold standard
for empathy, tolerance, unification, even psychological depth — which, again,
is perfectly fine for the music industry, which has always found it easier to
deal with more predictable and malleable "pop" artists than the
generally rowdier "rockers". It may be argued that the original rise
of "poptimism" in the early 2000s was a natural process, a healthy
counter-reaction to the over-the-top expansion of "alternative rock"
in the previous decade. But in the end, the "poptimistic" approach played
right into the hands of people who would be perfectly happy to have your brains
turn to mush, to have your sense of history completely atrophied, and to have
your perfectly natural and admirable drive to do good in this world reduced to
not forgetting to buy tickets for the nearest Ed Sheeran concert (okay, low
blow, but within a text this large, it is hard to finish each paragraph with a
tasteful banger).
To be fair, of course, music
of the past 15 years cannot be reduced to just a general amalgamation of mainstream
and indie values under a banner of pop commercialism. Overload of Opportunity
guarantees you a good chance that every single day you can have easy and
unconditional access to plenty of stuff outside the system — electronica,
hip-hop, death metal, even straightforward pop music that simply refuses to
play by the rules. But the overall
influence of the system seems to me to be far more alarmingly overwhelming
than it used to be, and the technologies with which it spreads this influence
far more advanced and subtle than they were at any time in the past. Not that
we should be too surprised about it — after all, progress is progress, and it
is naïve to expect its fruits to be limited to just the good guys as time goes
by.
Problem 3: We Have
It Easy.
None of them
along the line
Know what any of
itʼs worth.
Assuming that we are on the right track, let us now construct, to the
best abilities of our limited imagination, the idealized model of what a perfect
modern music band should look like. Their heads are not spinning because of the
Overload of Opportunity; their minds are not enthralled by Corporate
Calculation; they are young, sincere, intelligent, passionate about music, they
honestly feel like they have something new and important to say and they
combine it with just a pinch of innocence and naïvety that are so essential for
a perfect connection with the listener. Maybe I have just described the Arctic
Monkeys, or maybe it was Chairlift, or maybe even (God help us all) Bon Iver, I
really have no idea. Maybe it was nobody in particular. In any case, the
nagging question is: why does this
music, regardless of how closely it matches this ideal, so rarely affect me on
an emotional level? Why is it that I typically want so much more — on a purely gut
level, no overthinking this particular issue — to empathize with pop music
makers from the Fifties all the way to the Nineties, and feel the presence of
an invisible line just as we pass the ridiculously mystical number 2000?
If these questions seem meaninglessly subjective and alien to you, please
feel free to skip this entire section. It is quite probable that they will seem alien to you if you were born
anytime after 1990, and with an even larger degree of probability, they will
seem alien if you were born anytime before that and your biggest public fear is to pass off as an obsolete
nostalgic wreck in the face of the freshly arrived generations. Indeed, this
can be a terrifying feeling — we have all learnt our lesson too well from how
"guitar bands were on their way out" in 1962, and it is
understandable that nobody wants to feel like a fossil in the brand new age of
innovative technologies, progressive thinking, and global leadership.
Not so terrifying for yours truly, since I already have a long history
of feeling like an obsolete nostalgic wreck — ever since I was six or seven
years old, I think — and am therefore in a nicely quaint position of being able
to compare how it felt to be an obsolete nostalgic wreck in the Eighties, in
the Nineties, and in the new millennium. Believe it or not, these were three seriously different feelings. The first
two were largely egocentric, and based very much on ignoring — intentionally or
unintentionally — a lot of the things that were going around simply because
they were so different from the kind of music that I was accustomed to. In the
back of my mind, I wanted everything to sound like the Beatles, or the Doors,
or at least Led Zeppelin, so, one by one, I had to overcome my phobias of heavy
metal, punk rock, avantgarde, electronica, synth-pop, trip-hop, all the way to
glitch and sample-based music. It was a good journey that I remember with
fondness, and I sure wish I could still continue it or go on another one, but
the problem is that all those conquests were real challenges — barriers that you had to break down, walls that you
had to scale, magic potions, if you wish, that you had to imbibe to let your
mind and conscience expand. Alas, itʼs been quite some time since I last faced
a true challenge.
One thing, perhaps, that I have always valued above everything else
about music was the ability of the artist to break down all possible barriers —
go all-the-way-out-there, pull out all the stops, never look back, tear ʼem all
a new one, that kind of thing. This is not how it should work in real life, where
I always like to see mild solutions and compromises — you donʼt really want to see the world go down in
flames. Art, however, to me has always been the platform for tense, strong,
radical, exaggerated, hyperbolical statements — musical dramas, tragedies,
exorcisms, sacrifices, you name it. The volcanic energy of classic Who, the
sardonic nastiness of classic Stones, the sharp-as-a-knife bitterness of
classic Floyd — these were always preferable over the soft, lulling, smoothly
flowing friendliness of the Grateful Dead, a band that had always avoided sharp
angles with the same industriousness as the parents of a year-old toddler.
Later on, I learned how to get inspired by the arch-cockiness of Prince, the top-of-the-line
sexy snap of early Madonna, the depressed deeps of Portishead, the austere minimalism
of the Ramones, the putrefying dirtiness of Motörhead... too many examples to
list. Importantly, this kind of 100%-empowering music may be produced in any
genre — pop, rock, folk, reggae, R&B, or you could push it back all the way
to the times of Mozart and Beethoven, it does not really matter. No prisoners,
no quarter, one hundred percent: the blooded stage hands of Pete Townshend
around 1969-70 have always been and continue to be the symbolic illustration of
what it takes to transcend mere craft and pass into another dimension.
My single largest problem with most of the music from this century is
that I no longer get any of that adrenaline rush. Yes, there most certainly are
occasional exceptions — the abovementioned Arcade Fire is one of them, or, if
you smell "rockism" and demand an example as far removed from
old-school pop-rock values as possible, then perhaps Animal Collective would be
another suitable case (although Merriweather
Post Pavilion, their unquestionable peak, is also ten years old by now).
But the absolute majority of positive emotions (I am intentionally omitting
overtly bad music, of which I have also heard plenty, from this discussion)
could be summarized as "nice": listenable, well-crafted, tasteful,
but stopping well short of the line beyond which I could be capable of
experiencing bliss, and in most cases, clearly inferior next to artists with
whom I was already familiar. Beach House? Nice, but nowhere near as magical as
Cocteau Twins. Chelsea Wolfe? Commendable love of darkness, but nothing beats
my girl Nico. Anaïs Mitchell? Intelligent, knowledgeable, creative, but if you
have the misfortune of being a female singer-songwriter with the name
Mitchell, you have a very tough
association to beat. Battles? Adebisi Shank? Almost amazingly complex and creative math-rock, but still nowhere
near the imagery and tension of King Crimson who could achieve far more
significant results with far more modest means. And the list goes on and on.
Note that I am not even talking here about innovation (this will be taken care of in the next section); I am
simply talking about the capacity to make music that is emotionally moving on a
very deep level, well within any previously established musical paradigms. It
goes without saying that this is a very subjective area, and a lot depends here
on the sequence of accumulation. A younger person will hear Beach House without
knowing a thing or two about Cocteau Twins — thus, his/her capacity for being
amazed and bewildered will already have been triggered, and the epic dreamy
soundscapes of Cocteau Twins might seem inferior in comparison simply because,
well, you always have those special
memories of the one who took away your emotional virginity. (It certainly does
not help that, to a young modern ear, the production on classic Cocteau Twins
albums might and almost certainly will seem to be horrendously murky and
outdated in comparison to modern standards of sound). But if some of us share
at all the assumption that certain types of art can have lasting value, and that "lasting value" itself
is a concept that cannot be reduced to conspiracies of old heterosexual white
males, this implies that any person with a genuine love for art should strive
to take art in context, and be able to empathize with the artistic spirit of any generation — after all, we do tend to scoff at statements such as
"I canʼt watch old black and white movies" or "I canʼt read
Shakespeare because the language is so twisted and obsolete", donʼt we?
(Hint: thereʼs nothing wrong or hypocritical about scoffing at such statements
even if you do not watch old black and white movies or read Shakespeare on a
casual basis).
Anyway, enough with preliminaries and disclaimers, let us cut to the
chase. First, as we have known from at least the days of Aristotle, art in
general, and musical art in particular, obviously stems from life — in return,
it also influences life to a certain extent, but clearly people have to draw on
their own experiences and surroundings to find artistic inspiration for
whatever it is they are doing. Accordingly, music shifts and evolves in the
same directions as the entire world around us, reflecting the state of society
(or, at least, parts of the society) at any given time. Second, it is also no
secret that the majority of popular artists, ever since popular art began, tend
to come from the middle classes — all the way from blue to white collar strata
— and, occasional exceptions aside, it is also
no secret that on the whole, the levels of hardship, poverty, aggression, etc.
in middle class society have been steadily decreasing over the past half
century. Get offended if you want to, but we, or, more accurately, our children
do have it easier than it used to be.
Read the biographies of just about any
beginning rock band in the Sixties and you will find that almost every one of
them was literally at the edge of starvation at one time or another. Too often
do we admire the out-of-nowhere genius of the Beatles or the Stones without
taking a minute to remember years of dedicated
suffering that they were willing to endure in exchange for creative and
personal freedom. Like, when it comes to the Stones, we always like to snicker
at young suburban white-collar boy Mick Jagger aping the features and attitudes
of old Delta bluesmen; but we do not always remember that this was the same
Mick Jagger who, of his own free will, had preferred the conditions of living
in a filthy, crowded flat with his bandmates, scrounging for a living, to a
life of assured comfort and stability as an established alumnus of the London
School of Economics. Or all that unparalleled, unrivaled, unchallenged aggression
on the Stoogesʼ Fun House, an album
whose viciousness, as far as I am concerned, has never been surpassed by
anybody and the very first notes of which still
make my hair stand on end, no matter how many times I have heard them? Just read
about the backstory of the Stooges and you will understand how closely it reflected
their actual living conditions.
I have to do my best so as not to attach any emotional judgements to
these historical observations. This is something that would be better left to
artists themselves — artists are, by definition, supposed to thrive on
hyperboles and shock value, so let somebody like Clint Eastwood talk about the
"pussy generation" of today, or wacky old Stephen Stills sing his
heart out with vitriol about how "dead stupid cyberpunks" and
"gigabyte meth freaks" have replaced the Woodstock generation. I certainly
love and respect, en masse, the young
people of today — my own son is over 20, so I literally have no choice here —
and all the numerous small ways in which they have managed to surpass their
fathers and grandfathers. The problem is, for all these small ways they just
canʼt make any goddamn great music. They honestly try their best, but they
canʼt. For instance, they can write millions of songs about break-ups —
arguably the single most popular
motif in todayʼs puzzling amalgamation of mainstream and indie — but they
cannot make a single one of them burn with the same kind of inner flame as
Fleetwood Macʼs ʽThe Chainʼ (I am listing this particular example because I was
recently struck by just how totally ineffective the song had been made as a
live cover by Florence & The Machine — oh kids, stay away from classics
unless you have the guts to really really
mean it).
This peculiarity has nothing to do with genetic diseases, or alien
viruses, or the loss of ability to empathize or think, or a wilful embrace of
decadence and apathy — and everything to do with shifting social conditions. Thus,
politeness and inoffensiveness, which have more or less become the happy norm
for intelligent young people, are your enemies when it comes to creating art —
which should shock and offend if it
truly wants to get to the point. Improvements in the general education system
mean that formerly vibrant slogans such as "schoolʼs out for ever"
and "we donʼt need no education" have largely lost their bite (not
that our modern education systems are perfect in any way — but come on: those lines were all written back when
corporal punishment was still a thing!). Most importantly, though, perhaps,
with increasing opportunities all around, we are no longer able to understand
the raw excitement with which young people half a century ago were getting into
areas access to which had previously been reserved to higher classes — all
those art school students who suddenly found out that they could channel their
cultural heritage through themselves and out to millions of people in the
outside world, on a scale previously unheard of in world history. Today, your
ability to get through to millions of people with one click is taken as more or
less a given — and from a psychological standpoint, this may be understood as a
handicap rather than a stimulus.
What may have changed for the better (though I am not sure if
"better" is the right word for it) is the official amount of
intellectual content in modern musical productions. Long gone are the days when
people could get away with the "love me do, you know I love you" type
of lyrics. Modern math-rockers elevate musical structures to unbelievable
degrees of complexity. Modern electronic artists make use of advanced hardware
and software achievements to create sonic networks that make not only
Kraftwerk, but even classic Aphex Twin sound like undergraduates. Production
values have skyrocketed even for artists — perhaps especially for artists — who otherwise represent all the cheapest
aspects of modern commercial music making (you know who Iʼm talking about).
Many of the smarter younger people like it that way: for social reasons, they
cannot bring themselves to sing along with "hey good lookinʼ, what you got
cookinʼ", and are ready and willinʼ (sometimes openly, more often
implicitly) to relegate poor old Hank Williams to the trash bin of history —
just take the same melody, replace it with a less disturbingly sexist and more
astutely worded message, and you got yourself a relevant modern classic
instead. Although... relevant in the short run, perhaps, but something tells me
that somebody like Kacey Musgraves is going to be replaced by the exact same
Kacey Musgraves ten or twenty years from now — but the troubled magic captured
in Hankʼs singing is not going to return any time soon. Maybe after a nuclear
winter or something.
Nor do race, gender, religious or cultural background play a big part
here. Thus, upon first listen, I really liked Benjamin Clementineʼs At Least For Now — the man was clearly
gifted, a poet, a player, a visionary, and, above all, a person who clearly saw
no obligation to stick to a particular formula just because of his skin color,
instead trying to create a synthesis of some of the best features of European,
American, and African music. And he did not even match all that well my general
predictions — apparently, he did have a relatively tough backstory of school
bullying and then busking near homeless shelters on the streets of Paris or
whatever. And even so, two months after
giving his debut album an almost glowingly positive review, I found out that
the only thing lingering in my head was the overall concept of this album — not a single particularity about it. Now
that his second album has been out for two years, I am almost afraid to
approach it — I like the man too much to suffer another disappointment. (Oh,
and just for comparison, if you happen to be afraid that I have Alzheimerʼs or
something, the last album so far in my life that I have only recently heard for
the first time and memories of which have been dazzlingly vibrant in my head
for about a year now is Lee Hazlewood and Nancy Sinatraʼs Nancy & Lee from 1968: for ʽSome Velvet Morningʼ alone I would
happily trade ten entire careers of Lana Del Rey). Itʼs just that somehow, somewhere along the line his odes to broken hearts, grieved
fortunes, and alienation took on a nature much more symbolic and formal than truly
emotional / sentimental. I could try to sympathize and identify with him on an
intellectual level, not on an intuitive one. And as it turns out, memory of the
heart is usually much stronger than memory of the mind.
One indirect piece of support for this general theory — which could
crudely boil down to "the better we live, the weaker art we create" —
might unexpectedly come from the one music genre that I still tend to avoid,
but which has really done its best in
recent years to win me over: hip hop. Remember the observations on how few
albums from after 2000 make it into the top 100 on RYM? Some people have
objected to this saying that "the majority simply hasnʼt yet settled on a
consensus", but something tells me it never will settle on any consensus; at the same time, however, the
majority did clearly settle on a
consensus for hip hop — apparently, Kanye and Kendrick at least have already
been immortalized; not so sure about Danny Brown (this will probably depend on
the way his subsequent career turns out), but in addition to these, we now also
have acts like Death Grips, Run the Jewels, Brockhampton, and quite a few other
who, as it seems even to people who are not the biggest fans of hip hop (like
me), are way farther ahead on the cutting edge these days than anybody from
the "rock" or "pop" sides of the tracks.
Indeed, given this enthusiastic reply, it is almost as if the late 2000s
— early 2010s is going to enter history as the real period when hip hop finally reached its mature stage, despite
all the long-standing praise in the musical community for classic hip hop acts
from the Eighties and Nineties. Simply because it took the genre that long to properly break through the
niche walls and begin reaching the general listener, black and white alike.
Without a doubt, this had first and foremost to do with the expanding horizons
of the artists themselves, as they grow both lyrically (now embracing subjects
that massively appeal to consumers outside ghetto areas) and musically
(increasing the sample base to include just about everything — I wonʼt lie, it
was Kanyeʼs absolutely masterful incorporation of ʽ21st Century Schizoid Manʼ
into ʽPowerʼ that finally made me join the fanbase of My Beautiful Dark Twisted Fantasy). But it also had to do with the
fact that hip hop, even in this relatively safe and cuddly era, still retains the essential bite of the
underdog — never mind that Kanye and Kendrick were already well-to-do
superstars by the time they recorded their masterpieces, never mind that Kanye
himself, to the best of my knowledge, was a strictly middle class kid all the
way rather than a slum / ghetto kid, I can still give him the benefit of
representing a much more pissed-off, desperate, frustrated, fiery part of the
nation than... uhh... well, at least somebody like Justin Vernon. In all
honesty, ʽPowerʼ gets my tired old blood flowing faster than any single
"angry" rocker from any single white boy since the days of Kurt
Cobain and Layne Staley. (And no, the early 2000s garage-rock revival does not
cut it: the Strokes / Hives / Vines crowd already suffered from all the
problems I mentioned).
Whether the genre still has a glorious future in store for it, or
whether we are now witnessing the absolute peak of a movement that will soon be
reduced to feeble self-parody by the combined forces of the Overload of
Opportunity and Corporate Calculation (and
We Have It Easy, if the social conditions that supply so much fuel to this
particular fire ever start improving to the same levels that they have improved
for the white middle class) — this is not for me to say. For now, the main
problem is that, despite major progress in this area, hip hop still has some
way to go to completely transcend its niche status — partly because we have just
entered the peak era of niches and nich-isms, and partly because the
combination of sampling and rapping is still conservatively seen by many people
as "not music" (I think now that this debate is largely a matter of
terminology, but I still admit myself that it is much easier for me to deal
with music played with real musical instruments), and also partly because,
unlike blues, soul, and rockʼnʼroll, hip hop has proven much harder to adopt
and adapt for Eurocentric musical culture. Still, the very fact that I was able
to easily get into Kanye and Kendrick (and feel myself old when trying to get into Death Grips) after consecutively
feeling nothing but indifference towards Run DMC, Public Enemy, N.W.A., Wu-Tang
Clan.... that has got to count for something.
All that has been said here is sure to raise certain uncomfortable
questions, such as: "Imagine that ʽImagineʼ has come to pass, and
everybody is living in total peace and happiness; would art, and musical art in
particular, be incapable of acute emotional resonance in such a society?"
The thing is, such a question actually makes no sense, since our emotional
resonance itself is shaped by the surrounding circumstances: in a society where
the worst thing that could ever happen to you was a mosquito bite, weʼd have
music inspired by weak mosquito bites (emo), strong mosquito bites (doom
metal), and a lack of mosquito bites (twee pop), and our gamma of feelings
would still run all the way from terrified to rapturous. So far, however, we
still live in a society that has only recently began to learn how not to
exterminate each other in world wars, how not to let a major part of its population
live under normal conditions of
everyday starvation, how not to resort to violence and cruelty on a casual
basis — and still has a long way to go to ensure that these new values are not
reversed. It is important to remember that most, if not all of the great art of
the 20th century is inextricably linked to the unimaginable cruelties and
hardships of that century — and from that point of view, we would certainly
rather have a 21st century completely devoid of great art than have to go
through World War III to raise a new generation of Lennons and McCartneys. Itʼs
better to fade away than to burn out, and I hope that I donʼt die before I get
old — just what Neil and Pete taught us to do based on their own lives, in the
end.
In conclusion of this section, Iʼd like to briefly pass on this
observation on the most recent teen fad — the phenomenon of Billie Eilish,
whose success story right now is hotter than anything else on the planetʼs
surface. Out of curiosity and general culturological interest, I have listened
to a few of her songs and watched a few live performances, and the easiest
explanation for this success, I think, is how she manages to personalize, for
this generation of kids, everything
that could piss off their hip parents and grandparents. All the aspects of her
production are the epitome of mediocrity — she is a clumsy mover, a barely
competent singer, a transparently untalented songwriter, a collector of lyrical
and visual clichés — but she combines all of them in an act of generational
defiance, imbibing that aggregated mediocrity with a tragic flair. Her entire
show is like a Dumbfuck Rite of Spring, an act of self-immolation in the face
of the fact that she, and the entire generation that she represents, canʼt
really do much of anything — not with this world weʼre living in, not with
themselves, not with anybody else. Itʼs actually quite creepy: watching her
engage in this ritual with her audience gives a bit of an Island of Doctor
Moreau feel, if you know what I mean. And it only further confirms my suspicion
that those waves of depression which, according to both personal observations
and confirmed reports, have engulfed our latest generations, go way deeper than politics, reactionism,
right wing triumphs, or having to emotionally and intellectually cope with a
Godless universe. But how deeper? To answer that, we have to discuss our
fourth, and arguably biggest, problem.
Problem 4: The
Mind Has Its Limits.
There are many
here among us
Who feel that
life is but a joke.
We now come to the point with which I have been obsessed for the longest
time — in fact, if I remember correctly, it had already provided the main focus
for my earlier essay. Briefly, what I tried to articulate twenty years ago was
that we may have reached a point
where humankindʼs capacity for making fresh, exciting, innovative musical
patterns and textures has approached, or even reached, its limits, and that
soon enough, in order to have your mind greatly amazed and expanded by a new
piece of music, you would have no other choice than to erase, forget, and/or
rewrite the entire history of art.
Back in 1999, as I was still sitting atop my select pile of CDs, this
idea could not have been anything other than a hunch — without the factor of
Total Availability at your disposal, there was no way it could be confirmed (or
disproved). Once, however, we did move into this new age where art and other
forms of intellectual property can, as a rule, become available with one click
of the fingers, I started catching myself, more and more often, in a state of
constant déjà vu, of which music was only a part — books, movies, visual arts,
you name it, followed the same pattern: "nice album / book / movie /
installation, but didnʼt artist / writer / director / artist so-and-so realize
more or less the same ideas earlier, and better?" Well, scratch ʽbetterʼ;
we actually covered ʽbetterʼ under We Have It Easy. The more important word
here is "earlier".
In that early text, I had outlined the overall history of music in a
roughly linear fashion — actually, precisely the way it is usually presented in
most popular accounts of music history; nothing original, and nothing
particularly wrong in seeing the major line of development going through
various phases of classical / academic music, then transitioning to jazz as the
leading force, then to rock, then to various forms of post-rock (in the large
sense — including electronica and hip hop). Each stage of this development was
fairly complex, and no single time period could be completely reduced to one
single dominant form, but you could
put down a general history of music divided by periods where certain forms
would be deemed old-fashioned or obsolete and certain other forms as fresh and
innovative.
Thinking about the nearly twenty years of this century, I cannot come up with any single musical form, or
even any set number of musical forms that would be clearly dominant over others
— let alone "innovatively dominant". Rock? People are sick and tired
of it, and other than cleaner production and modernized lyrics, rock hasnʼt had
a breakthrough in years; papers that bury rock for good now come out in pop
culture magazines like fly swatters against occasionally cropping up pests such
as Greta Van Fleet. Pop? Yes, some people actually say that pop is the dominant
force now — but pop in its many forms has been around for decades, and the
breaking of the barrier between mainstream and indie can hardly count as an
innovative musical development. Hip hop? Maybe the best candidate so far (if
only because hip hop is the only genre that has progressed very significantly
compared to its 20th century days), but still tied down by its niche status, still
having a hard time overcoming its formulaic limitations, still way too often
serving as a "meta-genre" that reinterprets past achievements rather
than boldly pointing the way into the future. The electronic scene? Yet another
niche, and one that has not really produced a truly legendary representative
since the days of Aphex Twin and Autechre (no wonder the entire world still
waits with bated breath for each next creation from either of the two).
Paradoxically, it is only when I completely and utterly refute the
desire to search for this "next chapter" in the overall evolution of
music that the 21st century begins to become somewhat appealing, or to simply
make sense. If anything, its major innovative principle is "let a thousand
flowers bloom" — a near-complete equality and welcome policy for
everything you could ever imagine. Poke around and you will see people making
new classical music, new jazz, new folk, new blues, new country, new
progressive rock, new hardcore, new electronica, new world music in any variety
you could ever think of — Overload of Opportunity at your service. No single
genre of music may be formally declared "dead" as long as it
continues to be appealing to even the tiniest slice of population and as long
as somebody is still willing to work within its confines, and most musical
genres still satisfy those requirements. Throw in the important aspect of
constantly rediscovering "lost classics" — everything from obscure 17th
century baroque composers to third- and fourth-tier 1970s prog bands — and your
acquaintance with the world of music today is the audio-selective equivalent of
Willy Wonkaʼs.
As great as it sounds from one point of view, it also means that from another point of view, music has
essentially / roughly come to an end — perhaps temporary, but nothing out there
proves that it could not be final, either. Now that I have had the opportunity
to immerse myself into a long and detailed comparative experience of everything
from 1920 to 2019, I can say for certain that the 2000s (at least the
mid-to-late 2000s) and the 2010s are the first period in a long time to lack a
distinctive "musical face" of their own. Most of the big differences
have been functional and technical — the rise of YouTube, streaming, etc. — but
stylistically, it is hard for me to tell 2009 from 2019, simply because there
is no specific thing that would make me go "oh, this is so 2009 and so not 2019" or "this is so 2019 and so not 2009".
Itʼs all the more astonishing when you look at the sheer numbers of "new
musical genres" allegedly invented over the past 20 years — from
jazztronica to vaporwave to glo-fi to chiptune to kawaii future bass to trans-Andean
neo-goth-folkstep — not a single one of which can be said to have had any serious
effect outside small circles of fans and critics.
Not too astonishing, though, once
you realize that the majority of these genres are essentially "musical
cocktails" — results of complicated syntheses of disparate entities that,
like most cocktails, particularly appeal to small separate groups of
discriminating connaisseurs, while the majority of consumers stays perfectly
happy with the base ingredients. Sometimes it works reasonably well, sometimes
it doesnʼt, and it makes about as much sense to study and savor all these
developments as memorizing detailed lists of various types of proteins and carbohydrates
(which is now not even a necessary requirement of your average biochemist, who
can easily google them up whenever the need arises). No such synthesis over the
past 15–20 years, so it seems to me, has produced a truly new and universally
recognizable form of life. (With the possible exception for dubstep, although I
think many of us would agree that this one was closer to a Frankenstein monster,
and it still sorely needs to be put down for everybodyʼs good).
If I am wrong here, I have yet to see me proven wrong, and this will
happen if everybody settles down on a few musical terms that can be quickly and
securely associated with the 2010s the same way "psychedelia" is tied
to the Sixties, "funk" and "disco" are tied to the
Seventies, "hair metal" (yes, it was embarrassing, but it was such a unique trademark) is tied to the
Eighties and "grunge" and "Brit-pop" are tied to the
Nineties. Or if we settle on a relatively
common answer to the question "Who are the Beatles / Stones / Dylans of
the 2010s?" (ʽTaylor Swiftʼ and ʽEd Sheeranʼ, being 100% creations of
Corporate Calculation, do not count as legitimate answers; ʽKendrick and Kanyeʼ
may be closer to the truth, but see above on their niche status). Or, at least, if we all feel secure
about deciding which ones are the artists to whose next records we are actively
looking forward to — if you are the same age as me or older, a very likely
answer is zero (if you say ʽPaul
McCartneyʼ or ʽNeil Youngʼ, you really are
a hopeless old fart; if you say ʽKing Crimsonʼ, you are an exquisitely refined
kind of old fart, but an old fart nonetheless); if you are younger, a very
likely answer is somebody, but it is
just as likely that the somebody in question will be completely different for
each one of your ten nearest neighbors. (I personally tested this using my
Facebook community as a focus group once).
At times, I like to metaphorically think of all the different musical
genres as a pack of scattered marathon runners — some getting an early start
and then running out of breath midway through and having to limp the rest of
the way, some joining the race much later and sprinting like mad for a while,
and some taking the time to mate in nearby bushes and then having their
offspring join the crowd (yes, itʼs a pretty long marathon). But now it seems
to me that the marathon has ended, everybody has crossed the finish line, and
what happens now is that all the winners take their time to relax at the pool,
sip cocktails, and exchange colorful stories of their best moments during the
race: not a terribly exciting finale, but mayhaps a heart-warming one, anyway.
As a matter of fact, the idea that human potential for creating
genuinely new forms of (musical) art may be finite is nothing to laugh at — we
might be pretentiously giving a little too much credit to ourselves if we keep
insisting on the opposite. And music is only part of the big picture here. From
a scientific perspective, I have recently been amused by John Horganʼs The End Of Science, a deliberately
provocative, but respectably bold statement that the human mind has pretty much
ran out of opportunities for groundbreaking, paradigm-shifting discoveries of
the Einstein / Darwin type of magnitude. New scientific achievements are still
possible and certain to be expected (in fact, we predictably see them every day
and will go on seeing them for many generations), but primarily within the
limits of already established models and paradigms — anything that goes beyond
that may already be outside the scope
of understanding of the human mind due to its inherent limitations. (After all,
it already takes a way above-average brain to understand the basics of quantum
mechanics, let alone string theory).
Likewise, the most radical and challenging forms of music — from
Ustvolskaya to Throbbing Gristle to late Autechre, etc. — are
"accessible" to such a puny minority of the people that going beyond them would reduce the audience to
near zero; more accurately, going beyond them, at present, is simply
unimaginable. The drastic expansion of musical horizons in the 20th century was
due to the old European tradition bringing in reinforcements — from Africa,
from the Middle and the Far East, even from aboriginal traditions of the
Americas, the Pacific, and Australia. No more reinforcements are available to
us, unless we happen to uncover the mystical secrets of Atlantis or contact
distant life forms in some galaxy far, far away. All we can do now is to simply
continue cross-breeding the genres in much the same way that they have been
cross-bred over the past 20 years — but if that continues at the same rates as
it has, we might even find ourselves running out of all possible combinations
before the century is out; and most importantly, few, if any, of these
combinations will matter anyway.
"Welcome to the new Dark Ages", sang Greg Graffin on Bad
Religionʼs aptly titled New Maps Of Hell
in 2007. What he and his fellow Brett Gurewitz meant, of course, was the rising
threat of obscurantism and neo-conservatism — a perfectly real threat that has
become even way more tangible over the past decade. But I like to see this
metaphor differently: in some models of history, the real "Dark Ages"
were not so much a period of raging cruelty and superstition (of which humanity
has always had plenty before and since) as a period of quiet intellectual
stability following a major outburst of creative ideas, a period during which
society was essentially trying to come to terms with all the previously
accumulated knowledge, slowly disseminate it among a much larger group of
people than before, and prepare the ground for the next big push. It may well
be that we are on the threshold of another such period — and fate only knows,
then, for how long it is going to last: a decade, a century, or several
millennia. In any case, it is already happening: quietly, one by one, people
here and there are beginning to talk about the slowing down of progress, and
music is one form of art where this slowing down is particularly well
observable, though certainly far from the only one.
Back when I was already suggesting something similar twenty years ago, some
of those people who did not call me an idiot and thought the suggestion made
sense still objected that the situation might be temporary, and that after a
brief lull we would likely see "the next Beatles" achieving the next
major breakthrough. I say that if this has not clearly happened over the last
twenty years, then there is no reason to expect a miracle in the next twenty.
The 20th century, with its many artistic, scientific, and technological wonders
achieved through democratization, globalization, and general rationalism, has
spoiled us so much that some of us might have truly believed in the endlessly
exponential growth of artistic progress, even though common sense should have
told us such a thing would be impossible; in reality, the curve simply hits a
brick wall at some point — just like you canʼt accelerate past the speed of
light; moreover, your body and your mind wonʼt even be able to properly adjust
to speeds much slower than the speed of light. Like dear old Pete said way back
in 1968, when the situation was nowhere near as dire yet: "We try harder
and harder, tryinʼ to get our way / But itʼs a long long wait until Judgement
Day / So settle your affairs and take your time / ʼCause everything in the
world is yours and mine". And by that last line, he certainly meant
Overload of Opportunity, didnʼt he?
Conclusion: Reasons To Be
Cheerful, Part 3
But you and I,
weʼve been through that
And this is not
our fate.
If you have unexplainably made it this far down into the text, then
either I am a genius of whining or you have a serious masochistic streak. To
recapitulate what we may have implied this far — too much opportunity is a bad
thing; careful marketing strategies are a bad thing; millennials and Gen-Z are depressed
sissies who lost their parentsʼ ability to suffer and empathize; and, last but
not least, we have simply run out of ideas and are now doomed to be forever
running in circles like the hamster from Day
Of The Tentacle. One solution is to go shoot ourselves right now, or, to
save time, ask our illustrious global leaders to detonate their nuclear
arsenals and be done with it. But if we do not want to give the cockroaches a
chance and find this solution unacceptable, then our only alternative is to
retort that all the above statements, even if they were spelled out in a more
accurate and less overtly offensive manner, were nonsensical hogwash and
whoever made them was simply projecting his personal issues onto the whole
world, and whoever agreed with him was a propaganda victim.
Let me tell you this, though. Each of these statements, I think, is at
least a reasonable hypothesis, and I would not dare to claim authorship of any
of them; I am simply putting them all together here in one basket, which is not
something I have seen anybody do so far. Together, they form quite a coherent
little theory that will be either vindicated as more years go by, or proven
wrong if some unexpected jolt breaks up the kaleidoscopic monotony (yes, that
was quite an intentional oxymoron) of the past fifteen years. It may look like a grim, pessimistic,
depressing theory that people — particularly young people, whose life experience
has only just begun and who do not want to be forced to take Robert Smith as
their role model — will want to shun at all costs. (Then again, see notes on
Billie Eilish above). In reality, though, it isnʼt all that bad once you take
the time to think about it, understand it, and learn how to cope with it.
For my part, I have realized that there is only one thing which is really responsible for all my bad moods
and bouts of depression — and it is not the overload of opportunity, or the
difference between generations, or corporate greed, or the realization of how
limited are options are in the long run. What irks me most of all is the pervasive
atmosphere of dishonesty and hypocrisy that has been generated around these
issues. Over and over, year after year, pop culture has been getting more and
more predictable, repetitive, simplistic, boring, trivialized; and at the same
time, year after year, as if to compensate, professional writers have been
outdoing each other in quoting words like ʽexcitingʼ, ʽchallengingʼ,
ʽinnovativeʼ, ʽrevolutionaryʼ, and (my personal anti-rating leader) ʽamazingʼ
at every occasion. Much of this is Corporate Calculation, of course: say
ʽamazingʼ once and ten people will believe that it is amazing, say ʽamazingʼ
ten times and ten million people will believe that it is amazing. But quite
often, it is an involuntary reaction to the status-quo: people need their share of amazement like they
need their vitamins, so they have to resort to lowering their standards just to
survive.
The truth is, I believe, that we are no longer living in a world that
consistently produces amazement, and it may be a long time — maybe never —
before this conveyer is reactivated. Once we actually accept this and renounce
the need to constantly prove to ourselves that we are making New Major Strides
every day of the week, the situation has a chance of becoming more adequate.
Importantly, it might also help us override Corporate Calculation, a major part of which is to convince you
that it is precisely the Corporately Calculated Artists who are at the cutting
edge of progress and innovation at any given moment. Just as importantly, it
will aid us to restore some much-needed historical perspective.
Again, it might look here that all Iʼm doing is selfishly and
conservatively protecting the "boomer values" (more accurately,
"Gen X values") of my generation against the rising "millennial
threat", but I really want nothing of the kind. I grew up in the Eighties,
and already at that time was fully convinced (and still remain convinced) that,
on the average, pop music in the Sixties was inherently superior to pop music
of my own generation. The same, obviously, did not apply to video games, which
did not exist in the Sixties, were fairly rudimentary in the Eighties, and
probably only reached their peak in this
century. (I do have a deep nostalgic attachment to Sierra On-Line, but the mere
fact that I sank hours and hours into Space
Quest 3 around 1989 and that for the young me it may have been a far more
immersive experience than playing GTA
or The Witcher twenty years later
does not change the overall perspective). In some respects, the grass was
greener — in others, like TV shows, for instance, it wasnʼt. The problem is
that today, every now and then, I come across discussions that worry about the
future fate of video games and TV shows even more than they worry about the
fate of music; who knows, maybe it is precisely because so many people have
already given up on music as a leading progressive force, and placed their
trust — temporarily — in video games and TV shows instead. (Incidentally, I
have to confess myself that Mass Effect
and Westworld made a much bigger
impact on me in the past decade than any single musical album Iʼve heard from
the same time — perversely enough, even some of their musical themes affected
me more than any non-soundtrack music).
The key thing, I think, is to try and concentrate on all the aspects in
which we are truly better off these days
and not try and fool ourselves about the aspects in which we are not and
possibly will never be again (or not for a long time). In a decidedly
politically incorrect opinion battle on my FB group one day, irritated by a
generic wave of leftist trash talk about "dead white males" and their
ongoing hegemony, I once remarked that I preferred music (and art in general)
by "dead white males" far more than music by "living black
females" — an intentionally provocative remark whose main purpose was to
see the kind of people who would misconstrue and twist it. Naturally, what this
really meant was that accidentally,
humanity as a whole happened to hit its latest creative artistic peak — from,
say, the Renaissance until the late 20th century — at a time when white males of
European civilizations were the dominant cultural force. Today, the situation
is changing and we are happily busy correcting the balance of power, at least
to a certain degree; but whether the newly liberated "minorities"
(quotes are there because it always feels strange to call women a
"minority") will be able to overthrow the Mind Has Its Limits
obstacle remains to be seen, and I have my rational doubts about it — as great
as you might be, even if you are late to the table because you have been tricked
into setting the wrong time on your watch, you still only get scraps. The sad
matter of fact is that in certain — many? most? — areas of intellectual
activity, we may have already performed most of the possible tasks.
So, provided that some or all of this makes sense, what do we do?
I guess that we do nothing. We
can embrace a bit of Taoism and try to understand that, perhaps, sometimes
things get easier and more effective if you do not spend all of your time
thinking about how to make them easier and more effective. We may embrace a bit
of Ecclesiastes and realize that, perhaps, the time to throw stones has now
been followed by a time to gather stones — sit down, look back, take things in
perspective, be amazed not so much at our brilliant perspectives for the future
but rather at the truly amazing paths
that we have already traversed. We understand that, at present time, unearthing
some forgotten, not too brilliant, but modestly nice pop album from 1965 is an
action that is every bit as relevant — not an iota more, not an iota less —
than listening to a soon-to-be-forgotten, not too brilliant, but modestly nice
pop album from 2019.
We might also acknowledge that deriding each other on a generational
level is not only impolite, but also counterproductive and intellectually
meaningless, because individual people are shaped by the times in which they
live. We should admit that honesty, sincerity, and a sober historical
perspective should be keys to internal, if not necessarily external, peace and
happiness. We could agree that music — and many other things — may not
necessarily have a future, but it will always have a present, through which it
will also be easier to connect with its past.
In less abstract and more practical terms, I am not advocating for any radical
change, because it is foolish to advocate for the impossible. If you like
somebodyʼs homemade retro-synth-pop ditties popularized by YouTube (yeah, like
Billie Eilish), thatʼs OK. If you like Taylor Swift, Rihanna, or Ed Sheeran,
thatʼs fine. If you are deeply moved by the likes of Lana Del Rey, itʼs your
prerogative. The only problem I have with any of these choices is if they block
your view of the artistic timeline. I do not like it when people throw away old
movies because they are in black and white or lack sound; refuse to play old
video games because they are too pixelated; cringe at old records because they
lack modern production values; or fly away in horror from "sexist" or
"racist" phrasings by artists who, in their prime, may have actually
been the epitome of anti-sexist and anti-racist movements. Open your minds wide
enough to embrace the technologically and intellectually conditioned
differences, and once your Billie Eilishes and Carly Rae Jepsens no longer
exist in a vacuum — or, more accurately, cease to be your focal points of
reference — you might begin to
discern the proper forest behind the proverbial trees.
As for myself, I can say for certain that I am not at all "done
with" modern music. As long as I continue writing about music in general,
I will do my best to mention and occasionally review those sporadic tracks and
albums that are as close to "amazing" me as it can possibly get; and
I promise to keep my eyes open for at least some of those modern artists that
succeed at least a little in uniting audiences rather then keeping them all
nicely segregated within their niches — as long as these artists arenʼt
exclusively manufactured by the algorithms of Corporate Calculation, since
these seem to hold a near-complete monopoly on determining these days what is
popular and what is not. Among other things, I am definitely going to watch the
hip hop scene a bit and see where it goes, though I still have a very hard time
writing about the genre. The only thing that Iʼm totally done with is shaming
myself for not giving modern music the proper chance that it deserves — I do
not know everything about it (who does?), but I have enough reference points to
back up all of my personal conclusions. More importantly, I do not even feel
like there is a big demand for my
writing about modern music — so why bother all that much?
Looking at this from an optimistic angle, we actually live in a pretty
good time. Neither Trump, nor Putin, nor Boris Johnson, nor any of the petty
wannabe Hitlers springing up all over Europe have deprived us of the Overload
of Opportunity, whose main benefit is that each and every one of us boys and
girls can essentially shape our living space exactly the way we want it to look
and feel. Each of us can have our own little shrine, our own DIY canon, our own
set of idols and role models untainted by peer pressure — globalization and
digitalization have made it possible to construct your artistic reflection with
almost surgical precision. (Mine might just be a mixture of John Lennon, Bob
Dylan, Pete Townshend, Aimee Mann, and Win Butler; whatʼs yours?). In the end,
it is completely up to you, not to me
or anybody else, much less to the corporate industry, to decide who is better
capable of rocking your own boat. And if, for instance, you decide that Lana
Del Rey rocks your boat better than Kate Bush, or that Phil Elverum rocks it
better than Nick Drake, or that Frank Ocean rocks it better than Stevie Wonder,
well, the world is not going to stop spinning just because you have made that
choice.
The only thing is that it has to be
a choice — a choice that you have consciously chosen for yourself, not because
you have simply lapped up what has been swept in your lap by the latest trends
and fads, but because you have built up your perspective and then placed all
the red pins in all the spots where you want them to stick out. I have briefly
described to you here my vision of perfection, and I do not want everybody to
necessarily share that same vision — but I do
want everybody to settle for nothing less than perfection, because if our
Overload of Opportunity gives us that chance, it would be foolish not to take
it. And trust me, there is already enough perfection out there to last you a
lifetime even if you want to be very, very greedy about it.